Industry Reports

Yamaha Motor Co., Ltd. (7272) - Financial and Strategic SWOT Analysis Review

Tuesday, Aug 25, 2015

Yamaha Motor Co., Ltd. (Yamaha Motor) is an automotive company. It manufactures and markets motorcycles, marine products, power products, robots, and other components for consumer and industrial markets. The company’s product portfolio includes motorcycles, all-terrain vehicles, snowmobiles, recreational vehicles, outboards, personal watercraft, boats, multi-purpose engines, industrial robots, automobile components, and industrial use un-manned helicopters. Through these products, it caters automobile, water sports, consumers, businesses, and other industrial markets. The company operates through a network of 111 consolidated subsidiaries, four non-consolidated subsidiaries, and 26 affiliates across North America, Europe, and Asia. Yamaha Motor is headquartered in Shizuoka, Iwata, Japan.The company’s constant focus on research and development enables it to expand its product range and thereby strengthen its market position. In November, Yamaha Motor announced the launch of two new supersport flagship models YZF-R1 and its high-end counterpart YZF-R1M in Europe and North America by March 2015.

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