The Home of Foam: Accelerate Your Automotive Projects

28 February 2024

Foam Expo, the largest, free-to-attend trade fair and conference for foam products and manufacturing in North America, is returning for its seventh edition from June 25-27, 2024, in Novi, MI. Register to attend and you’ll gain easy access to the co-located Adhesives & Bonding Expo taking place in the same hall. Visit to find a diverse range of foam products, raw materials, manufacturing machinery, and service providers. Turbocharge your network, connect with industry leaders, and explore cutting-edge technology – all under one roof.

The automotive industry represents Foam Expo's largest attending sector, with a focus on addressing significant challenges, particularly within Electric Vehicles (EVs). Over 450 exhibitors, including JSP, Sekisui, Zotefoams, Adaptive3D, and more offer attendees the opportunity to source automotive innovations.

Drive your business forward with innovations from these exhibitors:

  • Carbon: Explore Carbon's groundbreaking use of 3D printed elastomer lattice structures for seating applications, a disruptive technology they will showcase at their booth. This innovation offers intriguing possibilities for the automotive sector.
  • Carpenter: As a major foam producer with a wide-ranging portfolio, Carpenter plays a pivotal role in various industries, including automotive interiors and seating. Visit their exhibit to discover their latest contributions in foam technology for automotive applications.

Here's how Foam Expo benefits automotive OEMs and Tier 1 suppliers:

  • Lightweighting for EVs: Foam materials offer a solution by lightening vehicle components, which extends range and improves energy efficiency of EVs.
  • Noise, Vibration, and Harshness (NVH) Control: Although EVs feature quieter engines compared to traditional vehicles, this amplifies other sources of noise. Foam materials offer effective solutions for NVH, addressing squeaks, rattles, and road noise to enhance the driving experience, especially at high speeds.
  • Battery Thermal Regulation: EVs rely on battery systems, which generate significant heat during operation. Effective thermal management is crucial to prevent safety concerns, maintain battery efficiency, and extend lifespan. Foam materials serve for insulation, heat dissipation, and temperature control in battery packs.

While Foam Expo covers a broad spectrum of topics and industries, there's been a notable absence of a dedicated event focusing on physical comfort in North America—until now. Recognizing the pivotal role of comfort in various industries, especially automotive, Foam Expo proudly introduces the Comfort Zone, launching at the 2024 edition. This dedicated space promises to be a game-changer, providing attendees with a focused platform to explore the latest comfort-related innovations and solutions.


Registration for Foam Expo, which is FREE to attend, is open. Please follow this link to secure your free pass, it only takes two minutes and provides access to both shows. Attend Foam Expo 2024 and experience the future of foam innovation.


"I always enjoy Foam Expo because I can learn about new technologies, products, and how we can use new foam materials in new automotive parts."
Omar Faruk, Vice President at Ford Motor Company

"The thing I've loved the most about this Expo is just how massive it is. When you walk in, you feel the presence of what industry is all about. There are so many experts that are here under one roof. It's a very enjoyable experience and it’s very cool to be a part of it."

Joshua Sabrowsky, Material Development Engineer at Hyundai-Kia America Technical Center Inc.