PPG introduces complete digital solution PPG LINQ for the global vehicle repair industry

13 September 2021

PPG  announced today that a phased rollout of PPG LINQ ™ - the pioneering, new, seamless digital solution for customers in the vehicle repair industry - will begin worldwide.

Using its broad, cross-industry expertise as the world's leading provider of automotive coatings and digital color matching technologies, PPG developed an industry-leading connectivity platform designed to optimize all aspects of the customer experience, partner relationships and repair shop operations.

The first set of PPG LINQ technologies and services will be launched in early 2022 as part of a multi-year rollout. The PPG MOONWALK ™ system, the award-winning automated paint mixing system for the repair shop, is the first of numerous customer-centric innovations in the environment of PPG's digital ecosystem based on PPG LINQ . The industry-leading system is best known for its extreme colorimetric precision, significant economic benefits, and increased productivity.

"At PPG, we understand that digital solutions are transforming the customer experience and business operations across the board," said Chancey Hagerty, PPG vice president, Global Automotive Refinish. "Customers are demanding simple, seamless digital interactions, and advances in connectivity, automation and artificial intelligence have fundamentally changed the way we do business."

Repair shop customers can streamline the entire repair process with the cloud-based PPG LINQ platform and its networked digital hardware and software, as well as innovative services. This in turn leads to more uniform and less expensive results. The PPG LINQ platform also gives customers the ability to improve the sustainability of their day-to-day business operations and minimize the impact on the environment with features that optimize product consumption and reduce waste . In addition, the PPG offers LINQPlatform also includes seamless digital tools designed to increase throughput and improve profitability by reducing human error and increasing efficiency throughout the repair process.

PPG designed the PPG LINQ platform specifically with a view to directly connecting repair facilities and key industry participants, such as distributors, manufacturers, insurers and end users, in order to go beyond the workshop environment. The platform's streamlined workshop procedures and communication tools enable better relationships with partner sales and customers as well as increased transparency with aftermarket partners to enable informed decision-making and expanded business opportunities.

"Because we put our customers first in everything we do, it is extremely important for us to let them be part of our digital journey," said Denise Lu, PPG Global Marketing Director, Global Automotive Refinish. “It is very important to us to provide sustainable and technically advanced solutions that will make the repair shop of tomorrow possible. This is a clear testimony to the commitment and commitment of PPG to look after our customers on a worldwide basis. "

For more information on PPG's vehicle repairs business, please visit ppgrefinish.com .


At PPG (NYSE: PPG) we work every day to develop and deliver the paints, varnishes and specialty materials that our customers have trusted for more than 135 years. With dedication and creativity, we solve our customers' greatest challenges and work closely with them to find the right solution. Our headquarters are in Pittsburgh, and we are active and innovative in more than 70 countries. In 2020, we had net sales of $ 13.8 billion. We supply customers in the construction, consumer goods, industry and transport sectors as well as in the aftermarket. To learn more, please visit www.ppg.com .

We protect and beautify the world , MoonWalk, and PPG LINQ are trademarks, and the PPG logo is a registered trademark of PPG Industries Ohio, Inc.

CATEGORY Automotive Refinish

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Gretchen Woodside
Global Automotive Refinish