DENZA partners with DEVIALET on an automotive audio system

24 March 2023

On March 22, 2023, the launch night of the DENZA x DEVIALET cooperation was held at the Shenzhen Opera House situated on the bay. DENZA and DEVIALET jointly launched the DENZA N7, the first mass production model to come with DEVIALET's car audio system. This cooperation sees DENZA become the first brand to apply the DEVIALET audio system and serves as a paradigm of international cooperation in the global automotive sector.

Zhao Changjiang, general manager of DENZA, said, "High-quality music brings users enjoyment of life, and intelligent music cockpit is the standard element for new luxury."

Franck Lebouchard, CEO (Executive Director) of DEVIALET, commented: “This is a collaboration between two market leaders with a mission to redefine sound experiences on the go. Our partnership with DENZA marks a completed partnership with an important future player in the automotive market.”

To make the journey sound better, DENZA N7 comes with a new acoustic system that delivers Hi-Fi sounds with innovative technology and creates an intelligent music cockpit that delivers an immersive and enjoyable sound experience. DENZA N7's custom-made speaker can create an expansive sound field as well as accurate, while preserving Hi-Fi accuracy. SAM® (Active Speaker Matching) technology is used to produce ultra-low frequencies down to 20 Hz, creating a more powerful bass performance. DEVIALET SPACE technology is used to deliver stereo sound effects and create an immersive atmosphere. DEVIALET's unique SDVC (Speed ​​Dependent Volume Control) technology provides automatic volume adjustment depending on vehicle speed.

The DENZA N7 is where the aesthetics of automatic design meet the art of acoustics. It features a look that inherits the DENZA family's new design language, π-Motion. The 0.618 golden ratio and the long wheelbase design, combined with the short front and rear suspensions, create a sleek yet sporty body. The "Meteor Arrow" design that runs across the body features a vibrant sharp-cut branding that's easy to identify. The front of the N7 looks like a “projectile” pointing forward, which creates a feeling of high speed. The top of the vehicle is also the perfect embodiment of the π-Motion design language. Flowing and graceful, the curved surface looks ready to handle the wind. The one piece running through taillight strip extends to both sides, making it look as wide as a coupe-type vehicle. Zhao Changjiang said, "As a unique all-electric coupe, the DENZA N7 brings a perceived value that surpasses oil-powered luxury SUVs and takes the exterior design of electric SUVs to the next level."

Amidst a new wave of internationalization, DENZA aims to align with high-end brands across multiple industries, enrich the meaning of luxury living aesthetics, and bring a smart, affordable, and comfortable mobility experience to global users.

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In 2010, Mercedes-Benz, as the "inventor of the automobile", and BYD Auto, as the "leader of new energy vehicles", created DENZA, China's first joint venture brand for the production of new energy vehicles. energy with a high-end brand positioning to realize their common vision of the future of electric mobility by complementing each other's strengths. DENZA combines world-leading power batteries, electric motors, electronic control systems from BYD with the smart manufacturing capabilities, vehicle tuning and quality management systems of Mercedes-Benz.


DEVIALET is a French acoustic engineering company operating at the intersection of luxury and innovative technology. DEVIALET's mission is to elevate sound to its rightful place in people's lives by delivering uniquely meaningful audio experiences through iconic products.

About BYD

BYD is a multinational high-tech company dedicated to leveraging technological innovations for a better life. Founded in 1995 as a manufacturer of rechargeable batteries, BYD now has a diversified business scope spanning automobiles, rail transit, new energy and electronic components, with more than 30 industrial parks in China, USA, Canada, Japan, Brazil, Hungary and India. From energy generation and storage to its applications, BYD is dedicated to providing zero-emissions energy solutions that reduce the world's dependence on fossil fuels. Its new electric vehicle footprint now covers 6 continents, more than 70 countries and regions, and more than 400 cities. Listed on the Hong Kong and Shenzhen stock exchanges,

About BYD Auto

Founded in 2003, BYD Auto is the automotive subsidiary of BYD, a multinational high-tech company dedicated to leveraging technological innovations for a better life. Aiming to accelerate the green transition of the world's transportation industry, BYD Auto focuses on the development of pure electric vehicles and plug-in hybrids. The company masters the main technologies of the entire industrial chain of new energy vehicles, such as batteries, electric motors, electronic controllers and automotive semiconductors. It has witnessed significant technological advances in recent years, including the Blade Battery, DM-i and DM-p hybrid technology, e-Platform 3.0 and CTB technology. The company is the first automaker in the world to stop production of vehicles powered by fossil fuels,

The original language text of this announcement is the official authorized version. Translations are provided as a convenience only and must refer to the original language text, which is the only version of the text that is legally binding.

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