Cinemo Partners With NIO to Bring Home-Entertainment-Grade Experience to Its Premium Electric Vehicles

24 June 2024

Cinemo, a global leader in high-performance and automotive-grade multimedia playback, streaming, media management, connectivity, and cloud middleware, has partnered with NIO  a leader in the premium smart electric vehicle market – to deliver a home-entertainment-like in-car experience to NIO users in Europe.

With the introduction of the ET7, EL7, ET5, ET5 Touring, EL6 and EL8 models in Europe, NIO is raising the bar for premium in-car entertainment. Powered by Cinemo’s CARS Online Video, journeys are turned into a memorable, shared digital media experience for family and friends.

NIO users can now enjoy their favorite movies and TV series together, from the comfort of their electric vehicle. This experience can be accessed effortlessly from the vehicle’s center display. Through NIO’s SOTA (software-over-the-air) and FOTA (firmware-over-the-air) updates, new features, integrations and functionality are automatically added to its premium entertainment unit.

The Cinemo CARS™ product portfolio, selected by NIO to deliver its exceptional entertainment experiences, is designed for easy integration and quick time to market. Built to enrich the Android Automotive Operating System, Cinemo CARS™ features complete and customizable applications, making it the ideal media solution to complement and enhance Android’s offering with different scenarios, such as multi-screen, premium video-on-demand and immersive audio, delivering a world of entertainment for all passengers. To ensure safety while driving, Cinemo CARS™ products support Android Car User Experience Restrictions.

“We’re delighted to be partnering with Cinemo to provide our users with best-in-class video-on-demand experiences,” says Benjamin Steinmetz, Product Experience Director at NIO. “The support from the Cinemo team has been instrumental in achieving our vision to take NIO’s digital multimedia experience to the next level. Using Cinemo’s suite of advanced multimedia solutions ensures we can always provide our users with the latest in-vehicle digital media experiences.”

Elif Ede, VP Strategy at Cinemo adds: “We are passionate to deliver groundbreaking innovations to create future-ready infotainment solutions that not only deliver a premium experience today, but which are also primed for the next wave of in-vehicle innovation. We are excited to bring home-entertainment-like experiences to NIO users.”