Mazda Motor Corporation is set to open MAZDA TRANS AOYAMA, an all-new concept showroom offering the Mazda brand experience in Minami-Aoyama hub of cultural innovation in the Minato ward of Tokyo.

"TRANS" in MAZDA TRANS AOYAMA connotes "change or transcendence," signifying Mazda’s wish that this space inspire people to take a positive outlook. Guided by the company’s purpose of “enrich life-in-motion for those we serve.

Mazda aims to deliver uplifting experiences to everyone with whom it engages in furtherance of this aspiration. MAZDA TRANS AOYAMA will serve as a space where not only current customers and enthusiasts, but also individuals who have yet to develop a connection with Mazda may tap into a range of information and experience the Mazda brand in the hope that they discover something new and feel inspired.

The facility features a café supervised by ITSUKI COFFEE, a specialty roaster that originated on Hiroshima’s Miyajima, providing visitors with a comfortable and relaxing respite. MAZDA TRANS AOYAMA will continually strive to enhance accessible and enjoyable content for all with limited-duration exhibits, experiential events, and workshops on diverse themes in addition to automobiles.

Mazda Motor Corporation is a Japanese multinational automotive manufacturer headquartered in Fuchu, Hiroshima, Japan. The company was founded on January 30, 1920, as Toyo Cork Kogyo Co.Ltd. a cork-making factory, by Jujiro Matsuda. The company then acquired Abemaki Tree Cork Company. It changed its name to Toyo Kogyo Co.Ltd. in 1927 and started producing vehicles in 1931.

Actual production automobiles, concept cars, and historic Mazda vehicles will be on permanent display, as will miniature cars chronicling Mazda Motor Corporation’s history. The MX-5 test drives will also allow visitors to envision a life with Mazda.

In moving toward 2030, Mazda will aim to continue our research based on our human-centered philosophy, create more moving experiences for people to enjoy while driving in their daily life, and deliver more enjoyment to everyday life which will uplift and energize people.

 

Source: Mazda Motor Corporation

 

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