Dongfeng Motor hosted the DONGFENG DAYS EUROPE launch event in Turin, officially announcing the entry of DONGFENG BOX into the Italian market and the first European debut of the VOYAH COURAGE.

During the event, Ma Lei, General Manager of International Business Department of Dongfeng Motor Corporation International Business Department and CEO of China Dongfeng Motor Industry Imp. & Exp. Co., Ltd., delivered a speech. With the brand value of "Quality, Intelligence, Harmony" as the main line, Ma Lei emphasized Dongfeng's continuous investment in product quality, technological innovation, network construction and market services.

The General Manager said: "Dongfeng will always uphold the responsibility of building a beautiful and green home together with global users, create Dongfeng's unique charm with the strength of new technologies, and work together with partners to achieve win-win development."

As a representative electric vehicle introduced in Italy, DONGFENG BOX has attracted much attention. DONGFENG BOX integrates multifunctional configuration and exquisite appearance. It features the first 10-in-1 electric drive in its class, with strong power and a maximum range of 430 km, providing various mobility choices for local consumers.

VOYAH COURAGE is also Dongfeng's first global model, representing the strategic deployment and solutions for the European market in the short and medium term. It features a cutting-edge exterior design, an intelligent cabin that allows interaction with the car, and is equipped with the industry-first LFC system, making driving relaxing and safe.

Dongfeng Motor Corporation Ltd. is a Chinese state-owned automobile manufacturer headquartered in Wuhan, Hubei. Founded in 1969, it is currently the smallest of the "Big Four" state-owned car manufacturers of China with 671,000 sales in 2023, below SAIC Motor, Changan Automobile.

After the lively performance, guests welcomed the unveiling ceremony of the highly anticipated DONGFENG BOX and VOYAH COURAGE, closely exploring the design details and technical features of the two models. Auto Motor + Sport, the leading German automotive media present, expressed appreciation for Dongfeng Motor and interest in Dongfeng's future development in the European market.

Going forward, Dongfeng is committed to the brand mission of "DRIVE YOUR DREAMS", offering user-centric innovation to provide a superior travel ecosystem for global customers.

The original text of this announcement, written in the source language, is the official version that is authentic. Translations are offered solely for the convenience of the reader and must refer to the original language text, which is the only legally valid one.

 

Source: businesswire.com

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